Last updated: 12/06/2024

1. Introduction

Blue Silver Marketing (“we,” “us,” “our”) is a trading name of Blue Silver Consultancy LLC, located at 1846 E. Innovation Park Drive Suite 100, Oro Valley, Arizona 85755 in the US. We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. This policy complies with the General Data Protection Regulation (GDPR), relevant US legislation, and the requirements of Stripe, Meta, and Google.

2. Information We Collect

We may collect and process the following types of personal data about you:

– **Contact Information**: Name, email address, postal address, phone number.
– **Payment Information**: Credit/debit card details (processed via Stripe).
– **Technical Data**: IP address, browser type, operating system, and usage data.
– **Marketing Data**: Preferences in receiving marketing from us and your communication preferences.
– **Other Information**: Any other information you provide directly to us.

3. How We Use Your Information

We use your information for the following purposes:

– **Service Delivery**: To provide and maintain our services.
– **Payment Processing**: To process payments through Stripe.
– **Communication**: To send you updates, newsletters, and marketing materials (with your consent).
– **Analytics**: To understand and analyze how you use our website and services.
– **Legal Compliance**: To comply with legal obligations and protect our rights.

4. Legal Basis for Processing

We rely on the following legal bases for processing your personal data:

– **Consent**: When you have given us clear consent for us to process your personal data for a specific purpose.
– **Contract**: Processing is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract.
– **Legal Obligation**: Processing is necessary for us to comply with the law.
– **Legitimate Interests**: Processing is necessary for our legitimate interests, and your interests and fundamental rights do not override those interests.

5. Data Sharing and Disclosure

We may share your information with:

– **Service Providers**: Third parties who provide services on our behalf, such as payment processors (e.g., Stripe), analytics providers (e.g., Google Analytics), and marketing partners (e.g., Meta).
– **Legal Authorities**: When required by law, we may disclose your information to regulatory authorities, law enforcement agencies, or other governmental bodies.
– **Business Transfers**: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

6. International Data Transfers

We may transfer your personal data to countries outside the European Economic Area (EEA). When we do so, we ensure that your data is protected by appropriate safeguards, such as standard contractual clauses approved by the European Commission or relying on the recipient’s Privacy Shield certification.

7. Data Security

We have implemented appropriate technical and organizational measures to protect your personal data from accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or access.

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

9. Your Rights

Under the GDPR and relevant US legislation, you have the following rights:

– **Access**: You have the right to request a copy of the personal data we hold about you.
– **Rectification**: You have the right to request correction of any inaccurate or incomplete data.
– **Erasure**: You have the right to request the deletion of your personal data.
– **Restriction**: You have the right to request the restriction of processing of your personal data.
– **Portability**: You have the right to request the transfer of your data to another party.
– **Objection**: You have the right to object to the processing of your personal data.
– **Withdraw Consent**: You have the right to withdraw your consent at any time where we are relying on consent to process your personal data.

10. Children’s Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children under 16. If we become aware that we have collected personal data from a child under 16, we will take steps to delete such information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website. You are advised to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Blue Silver Marketing (USA)
1846 E. Innovation Park Drive Suite 100
Oro Valley, Arizona 85755

Email: hello@bluesilvermarketing.com